Media planning
Responsibilities:
• Work in Hybrid/digital media planning & recommendation together with the media planning/buying/ad optimization team as well as with clients focusing on digital media plans under the supervision of a group head or director.
• Develop Hybrid/digital media strategies, plans, and presentations based on objectives and client's requirements, and maintain media plans including changes, budgeting, execution, and reporting.
• Full understanding of client’s business objective/client strategy / be able to define and analyze target audience with insight both traditional and digital and able to develop a media plan for big client accounts.
Qualifications:
Hybrid
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