Media planning

Responsibilities:

• Work in Hybrid/digital media planning & recommendation together with the media planning/buying/ad optimization team as well as with clients focusing on digital media plans under the supervision of a group head or director.

• Develop Hybrid/digital media strategies, plans, and presentations based on objectives and client's requirements, and maintain media plans including changes, budgeting, execution, and reporting.

• Full understanding of client’s business objective/client strategy / be able to define and analyze target audience with insight both traditional and digital and able to develop a media plan for big client accounts.

Qualifications:

• Analytical Skills and Planning capabilities
• Excellent Communication skills
• Understanding of Finance principles in relation to media planning
• Customer Service experience
• Proficiency in relevant software and tools such as media planning and analytics platforms ie. ComScore, Google Analytics, etc.
• Proficient in Microsoft Office esp. Excel & PowerPoint.
• Ability to work effectively in a team and collaborate with cross-functional teams
• Strong attention to detail and organizational skills
• Proficient at managing projects and workload.
• Ability to prioritize tasks and meet deadlines in a fast-paced environment
• Bachelor's degree in Marketing, Advertising, Communications, or a related field
• Experience in media planning or a similar role is a plus
• Strong interpersonal skills to work with media planning/buying/ad optimization teams as well as with clients.