Business Development & Partnership Management

Key Responsibilities:

• Identify and Establish Partnerships: Build relationships with relevant brands that resonate with American Express cardmembers' lifestyles, crafting immersive and exciting campaigns.
• New Business Opportunities: Establish and execute new business opportunities with other premium brands.
• Enhance Cardmember Engagement: Develop and execute strategies to enhance cardmember engagement, brand visibility, and portfolio growth.
• Product Team Support: Collaborate closely with the product team to construct core value propositions with partnership-added values.
• Acquisition Team Support: Work closely with the acquisition team to grow the cardmember base through external partnership opportunities.
• Cross-functional Collaboration: Work cross-functionally with marketing, sales, and creative teams to ensure partnership initiatives align with American Express’s broader business objectives. Lead external agency teams, including activation and event organizers.
• Compelling Presentations: Create compelling pitches, proposals, and presentations to attract new strategic partners and campaign ideas.
• Foster Brand Love: Lead activities and partnership strategies to foster cardmember love and brand consideration.
• Industry Monitoring: Monitor industry trends, competitor activities, and emerging opportunities to keep American Express at the forefront. Analyze and report on partnership and campaign results, refining strategies using data-driven insights.
• Support Leadership: Support the Head of Partnership and Business Operations.

Minimum Qualifications:

• Proven experience in business development, partnership management, and campaign marketing.
• Strong communicator with excellent presentation and communication skills.
• Established network with premium brands is an advantage.
• Ability to analyze data and use insights for strategic decision-making.
• Innovative and creative mindset with a track record of executing successful marketing campaigns.
• Strong leadership skills to manage external agency teams effectively.
• Passion for staying up-to-date with industry trends and emerging opportunities.