Sales & BD-Key Account Manager-SIP-GSKA HB

Job Description

Team and Role Introduction:

Key Account Management – Global Seller Key Accounts Position "Brand’s eCommerce Full Funnel Strategist” …this role expects candidate to act as a brand’s trusted advisor to help them grow GMV and customer acquisition on Lazada holistically and efficiently.

1./ Awareness / Traffic:- External traffic: Help brands strategize their media channel optimization, audience targeting and budget allocation.- Internal traffic: Assist brands to plan traffic strategy more precisely and in the most cost-effective manner.2./ Consideration:- Building short term and long-term branding, tactical activation campaigns, marketing calendar and commercial plan to support brands’ growth and build brands’ top of mind on Lazada.3./ Conversion: - Build “Hero SKUs Acceleration Plan” with brands to grow revenue and new buyers on Lazada. - Suggest the right platform mechanic and commercial programs that match with brand’s objective to drive revenue growth on Lazada.- Suggest the right promotions to brand, brand marketing services that match with business’s objectives.- Work across business functions i.e. marketing team, campaign team and category operation team to support brands for daily operation and drive revenue growth.4./ Customer Experiences:- Being an advisor to brands on post purchase experiences’ best practices to retain their loyal customer base on Lazada ie. store membership, category membership program, BA chat, logistics co-ordinations, etc. 5./ Data Analytic Advisor:- Develop strong analytics to evaluate daily/weekly/monthly performance and optimizing further on customer experiences,store traffic’s sources optimization, pricing, competitive benchmark and assortment strategy to support brands’ growth.

Job Requirements

Requirements/Qualifications(must have):

-Thai nationality-1-3 years working experience in ecommerce industry on positions of sales, business planning or business developing

-Highly motivated, can-do attitude and target driven with high degree of ownership

-Fluency in English and Thai language with good communication and negotiation skills-Strong analytical and data driven problem

-solving skills

-Quick learner with excellent business acumen