SEA Regional Indies Partnership Manager
Responsibilities:
Execute on the strategy to increase TikTok's share of revenue and partnership opportunities with Independent Agencies in Southeast Asia.
Enhance TikTok's relationship with Agencies, with a focus on developing relationships at CXO and Founders level.
Work closely with local country agency team to define agency account plans to unlock investments and drive their business key performance metrics
Lead and Partner XFN teams to structure and execute operational and strategic initiatives
Develop annual and quarterly business plans, synthesising market data, agency analysis and defining the overall business approach to TikTok’s success
Deliver a plan to penetrate various agency organisations to drive alignment and influence executive and day-to-day contacts to execute against these plans
Be adept at developing various marketing approaches such as performance, brand, mid funnel, commerce to empower Agencies to leverage TikTok ad solutions, creative approaches, and ad tech infrastructure
Collaborate with measurement partners to create learning agendas to help teams and agencies better measure impact of TikTok and better adopt TikTok measurement solutions
Develop Team forecasting and deliver accurate analysis to support team planning
Create persuasive sales narratives to help Team leverage market trends, case studies to position TikTok positively
Able to design and execute both scaled and focused Agency engagement tactics
Exceed sales goals for yourself and your team
Orchestrate plans with product teams and all cross-functional teams to guide organizational efforts towards stronger business outcomes on product adoption
Home in on relevant trends and opportunities in order to craft business cases that support any new requests and/or changes that alter product vision/roadmap
Qualifications:
More than 3 years of experience in ad sales marketing and development, or a sales-related media function, experience in managing key brands and performance advertisers with complex and scaling challenges, with a strong connection with independent agencies and/or MCN/TSP networks ecosystem
Strong ability to work with partners outside the organization and proven record of influencing outcomes by creating win-win solutions and holding partners accountable to the agreed plans
Skilled storyteller with experience communicating the benefit of marketing opportunities to partners and brands
Demonstrated understanding of digital media platforms and ad metrics
Self-starter, fast learner with a can-do spirit
Strong track record of meeting and exceeding target expectations in previous roles
Hybrid
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