SEA Regional Indies Partnership Manager

Responsibilities:

• Execute on the strategy to increase TikTok's share of revenue and partnership opportunities with Independent Agencies in Southeast Asia.

• Enhance TikTok's relationship with Agencies, with a focus on developing relationships at CXO and Founders level.

• Work closely with local country agency team to define agency account plans to unlock investments and drive their business key performance metrics

• Lead and Partner XFN teams to structure and execute operational and strategic initiatives

• Develop annual and quarterly business plans, synthesising market data, agency analysis and defining the overall business approach to TikTok’s success

• Deliver a plan to penetrate various agency organisations to drive alignment and influence executive and day-to-day contacts to execute against these plans

• Be adept at developing various marketing approaches such as performance, brand, mid funnel, commerce to empower Agencies to leverage TikTok ad solutions, creative approaches, and ad tech infrastructure

• Collaborate with measurement partners to create learning agendas to help teams and agencies better measure impact of TikTok and better adopt TikTok measurement solutions

• Develop Team forecasting and deliver accurate analysis to support team planning

• Create persuasive sales narratives to help Team leverage market trends, case studies to position TikTok positively

• Able to design and execute both scaled and focused Agency engagement tactics

• Exceed sales goals for yourself and your team

• Orchestrate plans with product teams and all cross-functional teams to guide organizational efforts towards stronger business outcomes on product adoption

• Home in on relevant trends and opportunities in order to craft business cases that support any new requests and/or changes that alter product vision/roadmap
  

Qualifications:

• More than 3 years of experience in ad sales marketing and development, or a sales-related media function, experience in managing key brands and performance advertisers with complex and scaling challenges, with a strong connection with independent agencies and/or MCN/TSP networks ecosystem

• Strong ability to work with partners outside the organization and proven record of influencing outcomes by creating win-win solutions and holding partners accountable to the agreed plans

• Skilled storyteller with experience communicating the benefit of marketing opportunities to partners and brands

• Demonstrated understanding of digital media platforms and ad metrics

• Self-starter, fast learner with a can-do spirit

• Strong track record of meeting and exceeding target expectations in previous roles