Strategic messaging alignment: Translate complex marketing messages into tangible and compelling solutions that meet the evolving needs of B2B business.
Global market expertise: Stay abreast of global marketing trends, competitor analysis, and industry insights.
Cross-functional collaboration: Collaborate effectively with product development, sales, content adjustments, and operations teams to synchronize marketing efforts with B2B strategy.
Campaign management: Oversee and coordinate the development, execution, and evaluation of generic and targeted B2B marketing campaigns aligned with company objectives and regional markets.
Market expansion: Identify and evaluate opportunities for B2B market expansion, product localization, and adaptation to different cultural nuances.
HubSpot management: Utilize HubSpot to monitor the effectiveness of our marketing strategy closely, analysing registrations, traffic, user behaviour, and engagement metrics to make informed recommendations and adjustments.
About You
The Essentials
A bachelor’s degree in marketing or a minimum of 5 years of B2B travel marketing experience, or a related field, is required.
Preference will be given to candidates with a strong understanding of the business-to-business tourism industry, particularly with extensive knowledge of Asia
Fluency in written and spoken English is essential for effective communication.
Experience with Marketing Automation Tools such as HubSpot, Canva, Project Management Software, WordPress/Elementor, and Microsoft Office is advantageous.
A solid understanding of HubSpot or similar platforms is necessary for data-driven marketing strategies.
The attributes
Showcase exceptional marketing skills with a focus on customer satisfaction.
Demonstrate creativity and innovative thinking.
Maintain a results-driven mindset, always striving for excellence.
Possess excellent organisational skills, adaptability, and the ability to drive change.
Excel as a communicator, engaging with diverse individuals effectively.
Perform well under pressure, managing multiple tasks and willing to work beyond regular hours.
Adopt a solution-oriented approach and excel in problem-solving.
Work autonomously while contributing effectively to team objectives.
This position is open for all nationalities.
Skills
International Marketing
Customer Satisfaction Research
Business-to-Business (B2B)
Travel Marketing
Functions
Marketing
Job Overview
Job Type:
Hybrid
Company
Discova
16 active jobs
Industry:
Hospitality, Tourism & Travel
Ready to Apply?
Submit your application now and take the next step in your career journey.