Commercial Education Manager

RESPONSIBILITIES

• Devise and/or adapt training programs and materials and deliver adequate training to enable field staffs to effectively and qualitatively sell innovations and priority brands and achieve qualitative and quantitative commercial targets set.
• Develop and implement training programs for field staff on skill enhancement, performance improvement, career development, new hire orientation programs etc.
• Uphold the high performance, grooming and behavioral standards expected of the sales force, and ensure that BAs understand and uphold the same.
• Work with Marketing, and Commercial Teams to understand objectives set for each key retailer and brand, define gaps and work towards improving and closing these sales force-related, productivity-related gaps
• Conduct regular OTJ training at all key stores and counters with the objective of helping BAs sharpen their selling competencies, overcome selling challenges, and assessing BAs’ potential and performance
• Provide post-training reports to give ongoing perspective on individuals and teams in terms of competencies, learning needs and attitude
• Proactively engage with retailers’ training department to schedule formal/informal, in-person and digital, training sessions with the objective of ensure that Coty’s key brands and products are always top of mind
• Organize BA conferences twice a year, and a multitude of engagement programs for Coty and Retailers’ BAs to constantly drive brand love
• Accelerate MU artistry to enable Coty to supercharge its MU expansion. This would include grooming high-potentials to become MU Artists and MU demo artists who are able to host counter workshops and in-person virtual consultations
• Partner with Retail Operations to constantly assess and evolve the BA talent pool to anticipate business needs (e.g. launching skincare)
• Prepare and maintain training course materials, equipment and supplies (eg products, tools etc.). Plan, schedule and inform sales force about the training events in advance.
• Spend 50% of his/her time in the trade, and on the ground; possible more in the initial year
• Be given sales, ranking, productivity and market share targets

REQUIREMENTS

• University Degree or above in related field
• Minimum of 5 years’ experience in the beauty industry with background in Training & Retail operations
• Makeup experience is strongly preferred, makeup artistry experience preferred
• Excellent communication, presentation and organizational skills, ability to lead large scale training conferences, workshops and live streaming activities.
• Individual must possess advanced research, creativity, adaptability and problem-solving skills
• Fluency in Thai and English is mandatory for the role