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    Senior Product Manager

    Full-Time
    Bangkok, Thailand
    Posted: September 19, 2024
    Position Details

    Your Tasks And Responsibilities

    • Manage short, mid and long-term Women Healthcare portfolio marketing strategies in both hospital and drugstore channels
    • Develop Brand and Portfolio Strategies in conjunction with Squad including brand activities C budget allocation
    • Analyze and develop short-, mid- and long-term forecasts for focused brands
    • Lead annual Integrated Brand Plan development in conjunction with brand squad, review brand activities and evolve in 90 days cycle
    • Lead digital transformation of WHC portfolio marketing, identify and implement strategies to drive call-to-action, and tele-pharmacy
    • Design commercial programs that leverage opportunities in drugstore Channel
    • Maintain high customer focus through regular visits and analysis of marketing activation effectiveness
    • Effectively communicate brand/portfolio strategies with field team and top must win account.
    • Co-ordinate and assist field team to support target key doctors and hospitals
    • Ensure effective Squad collaboration for the benefit of the brand
    • Ensure field team activities are aligned with brand strategies.
    • Organizing scientific meeting e.g. Symposium, product presentation, booth exhibition, PR activities to create disease awareness and product acceptance
    • Manage brand portfolio as per brand life cycle
    • Training to field team on brand knowledge, competitors’ profile, handling objections, brand strategies, detailing brand with brochure or medical paper
    • Co-ordinate with squad team and cross function for any related issue
    • Stock Management including commercial, sample
    • Monitor production schedules for safety stock in each month
    • Lead market research development
    • Act as Brand Ambassador through internally and externally
    • Perform other duties and handle special assignments given by Portfolio head
    • Coaching associate Brand Manager on marketing capabilities and guide to develop suitable communication material to ensure the implementation of strategies within the channels
    • Ensure all activities are conducted in a compliant manner


    Who You Are

    • Bachelor degree in Pharmacy or Medical Science, Master degree in Business Administration will be a benefit
    • Minimum 3-5years Experience in field teamor brand management in pharmaceutical/nutrition or healthcare companies, is a benefit
    • Experience in digital transformation
    • Self-motivated, energetic, and open-minded
    • Highly proactive and takes initiative
    • Strong experience with project management
    • Leadership capabilities
    • Initiative and creative in various Marketing activities, promotional material meeting as well as in business development
    • proactive in Marketing intelligence as well as effectively response
    • Excellent organizational and interpersonal skills, including the ability to work in a fast paced and highly collaborative environment.
    • Commercially credible in interactions with key business partners
    • Attentive to details and a good problem solver.
    • Excellent analytical skills including business and financial management
    • Professional English communication
    • Proficient in PC applications, including Microsoft office



    Skills
    Marketing Activation
    Product Launch
    Project Management
    Interpersonal Skills
    Stock Management
    Problem Solving

    Functions
    Research & Development

    Job Overview

    Job Type:

    Full-Time


    Company

    Bayer  logo

    Bayer

    11 active jobs

    Industry:

    Other

    Ready to Apply?

    Submit your application now and take the next step in your career journey.

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