Product Strategy and Planning: Develop product marketing strategies, collaborate on product features, create product roadmaps, and manage product lifecycle.
Go-to-Market Execution: Design and execute product launches, coordinate cross-functional teams, develop marketing materials, and manage brand messaging.
Marketing Campaigns: Plan and execute integrated marketing campaigns, manage digital marketing, and collaborate with external partners.
Provide sales teams with product training, sales presentations, and competitive analysis materials.
Market Analysis: Conduct market research, analyze competitive landscape, and provide insights for product strategy.
Budget Management: Develop and manage product marketing budget, monitor expenses, and optimize spending. Sales Strategy: Plan and execute sales management strategies to achieve sales targets in the modern trade channel.
Requirements:
Bachelor’s degree in Marketing, Business Administration, or a related field.
At least 2 years of experience in product marketing within the consumer electronics or HVAC industry, OR a proven track record of successfully launching and other products.
Good command of English; IELTS 6.5 above or other equivalent test.
Proficiency in market research, data analysis, and interpretation to drive strategic marketing decisions.
Ability to think creatively and strategically to develop innovative marketing campaigns and solutions that resonate with target audiences.
Experience with digital marketing platforms, tools, and strategies, including SEO, SEM, social media, and email marketing.
Skills
Marketing
Product marketing
Business administration
SEO & SEM
Functions
Marketing
Job Overview
Job Type:
Full-Time
Company
LG Electronics Thailand
24 active jobs
Industry:
Other
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