Key Accountabilities

• Analyses market data and generates Market Insights to support/identify key segment opportunities including inputs to the Stage gate process
• Manages Projects that are in the launch phase (where focus is more market related).
• Researches and analyses customers to fit with segment and regional strategies
• Works with the sales teams tracking projects and customers through CRM
• Analyses, researches and maintains data about local competitors, in conjunction with sales to better understand our competitive advantage
• Works with the Global Product Marketing Manager to develop and execute strategic PCU plans
• Liaises with the sales team to develop, in coordination with BU Marketing Communications team, relevant marketing campaigns which support the execution of the regional Market Segment tactical plan

Experience

• Minimum of Bachelor’s degree plus 8+ years of sales/marketing or business management experience (MBA preferred)
• Ideally solid experience in marketing with diversity of experience within various areas of Marketing in B2B, preferably coatings
• Ability to lead a diverse, cross-divisional network to achieve business results
• if you can speak more than 2 languages, please mention in your resume
• Proven ability to identify business opportunities and develop appropriate plans and relationships that deliver results within a diverse and challenging business climate
• Excellent communication, interpersonal, influencing and presentation skills