Develop, write and deliver persuasive copy for website, email marketing campaigns, marketing and sales collateral, videos, and blogs.
Content planning and research to identify key angles and messages for original and fresh content.
Build and manage an editorial calendar (when needed); coordinate with other content crafters to ensure standards are met.
Measure impact and perform analysis to improve KPIs.
Data-driven writing practices to create valuable, purpose-driven, content experiences.
Include and optimize all content for SEO.
Ensure consistency of brand voice and tone across all channels.
Review and implement best writing practices and content strategies to drive excellence.
Collaborate with teams from product development, research and strategy and sales to translate technical content into digestible reader-friendly materials.
Responsibilities
Minimum 4+ years of experience as a B2B content writer (Prefer SaaS Content
Writing)
Proven track record of creating high-quality, engaging content
Excellent writing skills in Thai and English, with a strong understanding of
grammar, punctuation, and style
Ability to write on a wide range of topics
Familiarity with Fintech or SaaS Marketing concepts