Sales Development Associate - ISBN

What You'll Do

• Executing Targeted Outbound Campaigns via phone, chat and email. For targeted outbound campaigns, leads will be qualified according to the applicable methodology, and handed over to Sales using standard global process. Accelerating pipeline and increasing conversion by executing programmatic recycled (discontinued / disqualified leads) and reconstituted nurturing (aged pipeline), Nurturing leads received from other demand generation functions and progressing stalled pipeline.
• For targeted outbound campaigns, leads will be qualified according to the applicable methodology, and handed over to Sales using standard global process.
• Digital Sales Development Associate generates and qualifies leads through proper means, and nurtures aging leads and opportunities, and eventually hands over fully qualified leads to their assigned account executives for further sales progress.
• The Digital Sales Development Associate will be co-located in the Digital Hub. They will join territory and account planning to support the team and will be the future candidate pool for transition into sales roles, Plan and execute call and e-mail activities to generate leads using the most efficient means together with manager/expert.
• Support and cooperate with Corporate Marketing, Field Marketing, Solution Specialists and Account Executives and Align with Sales colleagues for most effective territory planning and execution, covering all routes to market.
• Generate and qualify leads through proper means (cold calling, phone campaigns, email actions, etc.) in alignment with management & Pass qualified leads to Sales resource for opportunity management and execution.
• Regularly review lead pipeline and progression. Proactively give qualitative and quantitative feedback to Marketing on campaigns using standard procedures and reports, Assist in activities to enhance demand generation and product/solution skills.
• Be active part of either classroom, e-learning, virtual classroom or mentor-lead activities, Complete and validate all requested enablement in a timely manner.

What You Bring

• Degree in Engineering or Master of Business Administration (MBA)
• Strong client-facing experience and well-developed customer focus
• Solid oral and written communication skills, with the demonstrated ability to communicate complex technical topics to management and non-technical audiences
• Experience in SAP Implementation project is an added advantage
• 1-3 years of experience in Demand Generation or Inside Sales environment
• Preferably Digital (Remote) Experience, specifically in high volume of customer facing experience, phone-centric work
• High volume activity working environments, involving phone and a CRM/ Contact Management System.
• Fluency in English & Fluency in any other regional language preferred