The Responsibilities

• Engage with clients in various account management tasks like strategy alignment performance updates and reporting
• Plan, develop and implement SEO strategies to improve website organic traffic and search ranking
• Identify key SEO KPIs and monitor performance
• Analyze content traffic, SEO metrics and the effectiveness of campaigns and messaging (through well-defined KPIs) to explore ways of improving content marketing ROI
• Conduct keyword research for client websites
• Implement on-page optimisation for content pieces
• Coordinate with publishers and run backlink outreach campaigns
• Conduct SEO competitive analysis
• Support technical audit teams
• Execute year-long SEO strategies for client projects
• Keep up to date on latest SEO trends, strategies and algorithm updates
• Manage content production process via content calendar and ability to manage content writers
• Work with front-end developers & cross-marketing teams to implement SEO best practices properly
• Be able to explain SEO best practices for site navigation, breadcrumbing, internal links (including anchor text optimization), and HTML sitemaps to client websites
• Build framework for tracking, measurement and analysis of all SEO initiatives based on ROI
• Enhance company’s SEO SOP to offer industry-leading processes and SEO offerings
• Team up-skilling and expansion

The Qualifications

• Proven track record in managing SEO campaigns
• At least 3 years of experience in SEO, either as an in-house team or at an agency
• Strong knowledge of search engine optimization practices, including hands-on technical and content optimization, as well as link building
• Good understanding of Google Analytics and Google Tag Manager
• Expertise in using SEO tools, including Google Search Console, ScreamingFrog, Ahrefs, SEMRush
• Working knowledge of HTML, CSS, and JavaScript
• Fluency in Thai and English
• Can-do attitude and open mindedness
• Good work ethic
• Strong teamwork and communication skills
• Based in Thailand