Key Responsibilities:
1.) Foundation and Campaign Management:
- Undertake essential tasks, including data collection and organization from Amazon.
- Manage and execute Amazon PPC campaign creation.
- Develop and manage PPC campaigns on Google Ads, Facebook Ads, and Amazon.
2.) Data Analysis and Market Optimization:
- Conduct keyword research, competitor analysis.
- Leverage data analysis skills to derive meaningful insights from Amazon and other platforms' data.
- Optimize Amazon listings to improve visibility and conversion rates and implement strategies for campaign optimization.
3.) Campaign Execution and Monitoring:
- (Assist in) the development and implementation of digital marketing campaigns across multiple channels.
- Execute campaigns across various social media platforms.
- Monitor and analyze campaign performance, and generate reports and insights.
- Help Develop data visualizations to support strategic decisions.
Qualifications:
- Bachelor’s degree in a relevant field (e.g., Marketing, Statistics, Business Analytics). Fresh graduates with marketing experience are welcome.
- Understanding of digital marketing campaigns (focusing on SEO and/or PPC campaign is desirable).
- Knowledge of Facebook, Google, and Amazon ads is highly preferred.
- Familiarity with Google Analytics and other digital marketing tools.
- Relevant coding languages will be an advantage (e.g., Python, JavaScript, SQL).
- Strong analytical skills, attention to detail.
- Effective English written and verbal communication skills.