Job Highlights:

• Create content for a variety of platforms.
• Develop content strategies and initiate new ideas.
• Social media trend creativity.
• Proven experience in content marketing.
• Content Analytics

Responsibilities:

• Manage content calendars and ensure that the content remains consistent across all platforms.
• Write, review, edit, and update content for company websites, marketing materials, and social media (owned channels).
• Tailor content to target specific audiences and focus on trending topics.
• Conduct keyword research and use SEO guidelines to optimize content.
• Analyze digital data to draw key recommendations around website optimization
• Track consumer and content analytics and generate reports and presentations.
• Research industry-related topics and identify customer needs and recommend new topics to find new interesting content.
• Coordinate with design teams to illustrate contents.

Qualifications:

• Bachelors Degree in Digital Marketing, Marketing, Business Administration, Mass Communication, Arts or similar field.
• Experienced 1-3 years in Digital Marketing or related field.
• Demonstrated excellence in writing, proofreading, and editing.
• Experience in digital media channels reporting and insights.
• Ability to understand historical, current, and future trends in the digital content and social media space.
• Understand customer motivation to buy a product or service and the role of media channels.
• Broad knowledge of media channels.