Develop strategy and take lead on end to end management and execution of platform campaigns with the goal to increase campaign awareness, engagement and conversion.
Working closely with category, graphic and integrated marketing team to improve customer experience and manage campaigns to achieve target.
Review and analyze campaign performance to continually optimize and improve campaign planning and execution processes as well as identify key learnings and share best practices.
Be the bridge between the business and product teams to actively communicate local business needs and escalate any system defects.
Proactively take corrective actions to troubleshoot system issues that are potential blockers to the operations of the campaigns.
Responsible for the onsite operation of campaign pages and mechanics including planning, executing, page optimization and performance analysis.
Qualifications:
At least 2 years in either area of brand marketing/digital marketing/ media sales/ ecommerce experience that includes data-driven analysis of campaign performance.
Proficient command of MS, Excel, and PowerPoint with strong analytics & presentation skills.
Performance-driven who enjoys to work in a fast-paced environment.
Pro-active attitude, project management and excellent problem-solving skills
Excellent team work with strong communication skills and can build relationships with people from different background and cultures.
Good verbal and written communication skills both English and Thai
Skills
E-commerce
Digital Marketing
Campaign Performance Analysis
Brand Marketing
Functions
Marketing
Job Overview
Job Type:
Full-Time
Company
Lazada
187 active jobs
Industry:
Consumer Goods, Retail & E-Commerce
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