Sales Manager – Corporate & MICE

Responsibilities

• Collaborate with leadership to understand and implement sales strategies for assigned segments.
• Assist in creating and executing aggressive sales programs to increase business.
• Participate in developing and implementing a comprehensive sales plan (revenue, customers, market).
• Support the development and execution of internal and external promotions.
• Provide leadership and set ambitious personal booking goals to drive revenue growth.
• Recommend achievable booking goals for team members.
• Collaborate with off-property sales channels to ensure coordinated sales efforts.
• Build and strengthen relationships with existing and new customers to secure future bookings (sales calls, events, trade shows).
• Develop relationships within the community to expand the customer base.
• Manage and develop relationships with key internal and external stakeholders.
• Ensure smooth and accurate transfer of information to Event Management.
• Assist with daily sales activities related to MICE segments (site inspections, presentations).
• Conduct hotel inspections for clients and maintain excellent product knowledge.
• Participate in sales calls alongside the team to acquire and close new business.
• Oversee operational aspects of booked business (proposals, contracts, customer communication).
• Identify new business opportunities to achieve personal and location revenue goals.
• Analyze market trends, competitor landscape, and economic factors to inform sales strategies.
• Handle complex customer situations with high revenue potential and expectations.
• Exemplify excellent customer service and set a positive example for guest relations.
• Gather guest feedback on product quality, service levels, and overall satisfaction.
• Implement company service and relationship strategies to drive customer loyalty.

Qualifications

• Bachelor degree in Hospitality Management, Business Administration or related fields.
• Minimum of 4 years in sales experience in luxury hotel sector with an understanding of key markets, strong network of appropriate social/business connections within the key markets that they will be operating.)