Develop and drive the creative marketing and communication strategies to attract targeted audiences via offline and online marketing tools.
Work closely with the strategy and product development unit to have a good understanding of customer needs, business opportunities and challenges for identifying suitable marketing communication solutions.
Prepare agency briefs and statement of work documentation for the projects to achieve the target timeline and budget requirement.
Ensure that all communications and marketing materials looks connected and aligns with the corporate and brand direction.
Monitor the campaign’s performance and ROI as well as continue to improve them.
Provide and analyses the meaningful insights of industry news and trends to internal stakeholders.
Qualifications:
3+ years of experience in brand & marketing communications experience.
Bachelor's degree in Marketing, Public Relations or relevant field.
Strong knowledge of marketing and media landscape and keep track of trends and developments in this area.
Familiarity with graphic design is a plus.
Able to prioritize work under time pressure
Skills
Public Relations
Creative Market Planning & Execution
ROIs
Functions
Marketing
Job Overview
Job Type:
Full-Time
Company
Tisco
7 active jobs
Industry:
Banking & Finance
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