Key Responsibility:
To initiate, develop and execute Corporate Campaign, long-term trade scheme and instore execution for both sell in and sell out mechanisms
To closely work with Marketing Team to develop channel-specific trade tool sales kit and instore materials
To closely work with Operations to deliver Corporate Campaign to sales team and act as a center for channel, regarding trade part.
To evaluate and analyze promotions performance and effectiveness and recommend the appropriate corrective plan to close the gap (if any) and better plan for future
To deliver excellent insight into trade performance in order to shift the better business performance and collaborate with related stakeholders closely
To prepare and conduct trade gap analysis and initiate trade plan and its activities
To quantify and value all future trade plan activity and forecasting potential trade
To prepare and brief periodic plan including required mechanic, space allocation etc. to team
To ensure appropriate lead-times are identified and controlled to delivers all KPIs
Qualifications:
Bachelor’s degree or higher in Marketing, Business Management and Trade or any related field.
Having at least 5 years of experiences in Trade Marketing, Trade Planning, Campaign and Promotion
FMCG business background would be preferable.
Microsoft office especially Advance in Microsoft Excel applications to automate and simplify data analysis
Stakeholder Management
Data Analysis and Report preparation
Promotion Planning and Analytic
Skills
Functions
Full-time
Company
104 active jobs
ฺิBangkok
Industry:
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