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    Brand Manager (Fragrance)

    Hybrid
    , Thailand
    Posted: July 16, 2024
    Position Details

    Key responsibilities


    Planning Function


    • Analyze market data and sales trend to set up annual budget, in terms of revenue, expenditures and profitability
    • Create and develop marketing plan as well as setting up clear indicators to measure the results of each activity
    • Create and develop clear business strategies to achieve daily/monthly/yearly goals
    • To be a full-fledged brand manager of the designated brands and be responsible for P&L and budgets.


    Operational


    • Effectively execute marketing activities as according to marketing calendar and to ensure the return of investment
    • Set up sales target, periodic sales forecast and must ensure the expected sales outcome is achieved
    • Construct monthly sales report that summarizes sales achievement, marketing activities updates and competitive landscape for submission to principal
    • Manage, control and implement optimum merchandising in accordance with brand guidelines
    • Explore, prospect, and manage consumer data, encouraging engagement programs to maintain long run goals.


    Liaison


    • Liaise with respective principal in bringing a consistent brand image & marketing programs i.e. marketing campaign, product launch, PR event, etc
    • Liaise with respective government institution to ensure that all practices comply to regulation
    • Liaise with local partners and ensure business milestones are in place
    • Liaise with internal organization to ensure all SOPs are in place.


    New Business & Brands


    • Plan and organize the operational requirements and enhance on brand development
    • To build strong relationships with key players with retailers and regional team
    • Ensure effective implementation of new businesses and brands
    • To identify and assess new distribution opportunities


    Requirements


    • Have a bachelor's degree in business-related fields and equivalent combination of relevant education and work experience that will allow successful performance of job expectations
    • Have at least 5 years' proven experience in Brand Management, Retail Marketing in a beauty retail environment (Digital Marketing expertise is a plus)
    • A good handle on consumer and market insights, including the ability to analyse market data, and he or she may be tasked with conducting consumer research
    • A strong negotiation, communication, presentation and analytical skills including some inclination towards financial representation
    • Can handle many projects at once from ideation and creation, to leading a cross functional team through execution in an accurate, well-organized and timely manner
    • Possess natural leadership that is inventive, entrepreneurial and solutions oriented



    Skills
    Negotiation skills
    Brand management
    P&L Operations
    Business Development

    Functions
    Sales

    Job Overview

    Job Type:

    Hybrid


    Company

    LUXASIA logo

    LUXASIA

    20 active jobs

    Industry:

    Consumer Goods, Retail & E-Commerce

    Ready to Apply?

    Submit your application now and take the next step in your career journey.

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