PRODUCT DEVELOPMENT STRATEGIS - STRATEGIC PRODUCTS AND MARKETING

หน้าที่และความรับผิดชอบ

• Research and analysis of prevailing and relevant market or product trends and significant changes to consumer profiles, behaviors, and expectations.
• Analysis of product precedents of market or product trends with innovative and unique design concepts and characteristics.
• Determination of product strategy, positioning, and marketing approaches for effective innovative design applications.
• Research and analysis of relevant development and consumer data of domestic market properties.
• Benchmarking of the design elements and spatial components of domestic market properties.
• Development of database and framework to analyze, interpret, benchmark, and organize data related to development and consumer data of domestic market properties.
• Investigation of prevailing design strategies and concepts relevant to accessibility, safety, sustainability, and universal design.
• Development of principles and guidelines to achieve consistent high-quality standards of design in accessibility, safety, sustainability, and universal design.
• Collaboration with design partners on development project proposals specific to product strategy, positioning, and marketing.

คุณสมบัติ

• Bachelor’s and/or master’s degree in business, International Business, Real Estate, Finance, Marketing, or related fields.
• 3-5 years’ experience in Managerial level and in fields of business development or Real estate consultancy fields
• Having Worked on large transactions in M&A, JV etc.
• Good Command in English and Thai
• Proficient in MS Office (especially MS PowerPoint and MS Excel)