Creative Product Marketing & Operations Manager

Responsibilities:

- Accountable for the full go-to-market strategy and execution for creative products to internal and external stakeholders.

- Responsible for the onboarding and training of advertisers, fostering client engagement and empowerment. Assist in pitching products/solutions to clients and engage in client discussions.

- Partner closely with the Global Business Solutions team to understand and address advertiser business' requirements through the right creative products.

- Deliver operational support at the campaign execution level, guaranteeing a smooth and trouble-free process.

- Gather preliminary market insights and qualified product feedback to inform product strategy and improvement.

- Strong operational rigour ensuring team trackers and documents consistently updated and well-maintained.

- Collaborate with external partners and agencies to create, refine, and develop strategies for content that simplifies and enhances marketing efforts on TikTok.

- Maintain direct and ongoing relationships with partners from Thai creative/creator agencies, managing onboarding, contracts, invoicing, and addressing business, technical, or policy issues while advocating for our ecosystem internally.

- Identify, cultivate, and grow relationships with top partners in Thailand, ensuring they are delivering on our program goals, tracked and measured for success based on very strict performance metrics.

- Drive partner adoption of our creative products and provide continued education for driving product adoption across the ecosystem.

Qualifications

Minimum Qualifications

- 5+ years of work experience in product operations role, or other operational roles in advertising/creatives.

- Self-starter with strong project management skills, ability to grasp the core context, identify key risks, and cooperate with all parties to achieve goals.

- Analytical, data sensitive & goal-driven. Comfortable with setting ambitious targets, analyzing the status quo, planning a course of action, executing rapid trial & error iterations and constantly improving.

- Great communicator & team-worker. Comfortable navigating global organization structures & aligning objectives with cross-functional teams. Thriving in a work environment with diverse cultures.

- Fluency in English and Thai is required.

- Deep understanding of the digital, social media and creator/influencer landscape in Thailand, including cultural nuances, trends, and consumer behavior.

- Experience presenting to internal and external audiences at all levels of seniority.

Preferred Qualification

- Advertising sales, partner management experience, advertising creative/management tech platforms, agencies or advertisers' side is a big plus.