Brand Manager - FMCG

Position: Brand Manager - FMCG Industry (Beverage/Food/Nutrition).

- Analytics, Brand Marketing, Product Development, Packaging, Store Marketing, Digital Commerce, etc. And guides our external creative and media agencies for product marketing campaigns.

- Lead brand communication to drive a unique brand for the category in charge across multiple touchpoints, including ATLs, BTLs, digital, and in-store.

- Lead cross functions (R&D, production, supply chain, purchasing, sales, trade marketing) to run the NPD process: new product concept development and testing, packaging design and testing, sales forecasting, new product launching, sales briefing/ training, stock management, and sales movements to ensure the success of the launch.

- Management of marketing budgets within agreed targets.

- Other tasks assigned by the line manager.

- Bachelor's Degree in Marketing, Business Administration, Economics, or related major.

- At least 5 years of experience in Marketing in FMCG companies and 2 years of experience in a similar Brand Manager - Beverage/Food/Milk Product, within the Milk/Food/Beverage industry is a big plus.

- Strong at brand management, consumer understanding, creative & strategic knowledge.

- Ability to multitask and be proactive & independent in a fast-paced, dynamic environment.

- Experience in kid/mom-related industries is an advantage.

- Experience in managing large functions/managing multi-industry groups.

- Experience in developing new products.

- Experience in 360 Marketing (both ATL & BTL).

• Lương tháng 13 & Year-end Performance Bonus (theo kết quả kinh doanh hàng năm)

• Nhân viên được phát triển về sự nghiệp, tối ưu hóa năng lực.

• Trang bị laptop cho nhân viên