Responsibilities:

• Define and uphold the visual identity and branding across all creative outputs, including but not limited to, videos, graphics, social media content.

• Develop compelling creative concepts that align with the company’s brand and messaging for both offline (event, townhall) and online platforms.

• Ensure consistency in branding and storytelling across platforms (print, digital, video, social media, internal comms, etc.).

• Stay updated on design trends, industry best practices, and emerging creative technologies.

• Introduce fresh, innovative approaches to branding, storytelling, and visual design.

• Experiment with new formats, styles, and mediums to enhance brand engagement.

• Ensure all creative outputs meet brand guidelines and reinforce the company’s identity.

• Maintain a high standard of design and visual excellence across all materials.

• Oversee the execution of creative projects from concept to delivery, ensuring high standards and efficiency.

• Manage multiple projects simultaneously while maintaining quality and brand consistency.

• Collaborate closely with marketing, branding, and communication teams to support business objectives.
  
  
  

Qualifications:

• 8+ years of experience in graphic design, art direction, or creative leadership roles.

• Proven track record of leading high-impact branding and design projects.

• Strong expertise in Adobe Creative Suite (Photoshop, Illustrator, InDesign, After Effects, etc.).

• Deep understanding of branding, typography, composition, color theory, and design principles.

• Experience managing creative teams, fostering collaboration, and providing mentorship.

• Ability to think strategically while being hands-on with creative execution when needed.

• Strong project management and multitasking skills.

• Excellent communication and presentation skills.