What you will do?

• Lead and drive strategic initiatives to support client’s communication goals and long-term growth plans through the use of digital strategy and channels and develop strategies to achieve them
• Analyze emerging industry trends, competitive threats to ensure the success of client’s campaign goals and their competitive advantage in the assigned market
• Work closely with client servicing team, media, creative and regional data team to deliver client campaigns and goals
• Be the market, consumer and digital eco system expert for the assigned account, team and market
• Possess deep understanding on our focus industries-key issues, consumer journey, data driven opportunities
• Under the direction of Marketing Services Lead, assist to lead the pitches in your market - partnering with local/regional resources
• Be an active thought leader and share information to establish yourself and company as the preeminent source of information and knowledge about all things related to digital marketing
• Resourceful – independent in deriving insights from data and identifying trends to capitalize on
• Well-versed with building proposal slides in PowerPoint/Google Slides that uses data to tell a cohesive story
• Possess the ability to lead the planning team - lead by example and champion ADA values

What skills and experiences will you need?

• At least 7-10 years of experience in Strategic planning experience in Digital, Creative and/ or Media agency
• Support the Strategy team lead in driving pitch proposals
• Passionate about connecting the dots between creative, data and content
• You are a firm believer of strategies that move the needle for the client
• Excellent presentation and communication skills – with your storytelling, you have changed the minds of stubborn clients and colleagues
• Proven ability to influence clients with data driven information and inspired insights