SEO Specialist

Job Description

• Work closely with the SEO team lead and members, regional SEO team, and other cross-functional teams to provide/execute SEO best practices
• Perform ongoing keyword discovery, expansion, and optimization.
• Conduct competitive site analysis.
• Monitor SEO performance with key metrics and able to present trends and insights.
• Develop and implement the link-building strategy.
• Work with SEO content team to drive SEO traffic in content creation through blog and microsite
• Familiar with marketing and SEO tools, analyze data numbers, and present data logically.
• Recommend changes to website architecture, content, linking, and other factors to improve SEO positions for target keywords.
• Actively participates and provide new ideas to support team and team’s KPI

Requirements

• Bachelor’s degree
• At least 2-3 years of experience in SEO role with a proven success in SEO performance monitoring, project management, and rank improvement
• Good understanding of on-page, off-page, and technical SEO best practices
• Critical thinking, data driven mindset, and strategic thinking
• Show positive thinking and a growth mindset.
• Experienced in using SEO and website analytic tools, e.g. GA, GSC, Screaming Frog, Google Keyword Planner, Ahrefs, Moz, GBM, etc.
• Experienced in a large data set manipulation and processing with spreadsheets
• Strong project management, time-management and multitasking abilities
• Working knowledge of HTML, CSS, Javascript, and Wordpress
• Ability to work both independently and collaboratively with internal teams.
• Superb Thai written and verbal communication skills, with minimum moderate level in English
• Python/R for data manipulation and/or SQL knowledge is a plus