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    SEO & SEM Specialist

    เต็มเวลา
    Bangkok, Thailand
    Posted: August 14, 2025
    Deadline: September 13, 2025

    Position Details

    SEO & SEM Specialist

    Location: The Gravitique Hotel Khaosan, Bangkok
    Department: Sales & Marketing
    Reports to: Marketing Manager / General Manager

    About The Gravitique Hotel Khaosan

    The Gravitique Hotel Khaosan is a lifestyle boutique hotel located in the vibrant heart of Bangkok’s Old Town. We blend modern design with cultural charm, offering guests an unforgettable stay near the iconic Khaosan Road. We cater to leisure travelers, couples, and global explorers looking for style, comfort, and memorable experiences.



    Position Overview

    We are seeking a creative and data-driven SEO & SEM Specialist to enhance our hotel’s online presence, drive direct bookings, and maximize ROI from digital marketing campaigns. This role will focus on organic search optimization, paid search campaigns, and overall web visibility to attract high-quality traffic from both domestic and international markets.



    Key Responsibilities

    SEO (Search Engine Optimization)

    • Develop and implement SEO strategies to improve organic rankings on Google and other search engines.

    • Conduct keyword research tailored to hospitality, travel, and destination trends.

    • Optimize website content, meta tags, images, and internal linking for maximum visibility.

    • Collaborate with the marketing team to produce blog posts, landing pages, and promotional articles targeting relevant keywords.

    • Monitor website performance using Google Search Console, Google Analytics 4, and other SEO tools.

    • Build quality backlinks through outreach, partnerships, and PR activities.

    SEM (Search Engine Marketing)

    • Plan, execute, and optimize Google Ads campaigns (Search, Display, and Remarketing).

    • Manage PPC budgets, track ROI, and adjust bids for optimal performance.

    • Create targeted ad copy and landing pages for specific markets (e.g., South Korea, China, Europe, USA).

    • Conduct A/B testing on ad creatives and keywords to improve click-through and conversion rates.

    Analytics & Reporting

    • Track, analyze, and report performance metrics for SEO & SEM campaigns.

    • Provide monthly insights and recommendations to improve campaign results.

    • Stay updated on search engine algorithm changes and digital marketing trends.



    Qualifications

    • Bachelor’s degree in Marketing, Digital Marketing, Communications, or related field.

    • Minimum 2–3 years of experience in SEO & SEM, preferably in the hospitality or travel industry.

    • Strong understanding of Google Search, Google Ads, Google Analytics 4, and SEO tools (SEMrush, Ahrefs, or similar).

    • Proven experience in increasing website traffic and conversion rates.

    • Excellent copywriting skills with an eye for engaging and persuasive language.

    • Knowledge of hotel booking engines, OTAs, and direct booking strategies is a plus.

    • Strong analytical skills and attention to detail.



    Key Competencies

    • Results-driven with a focus on ROI.

    • Creative problem solver with a passion for digital marketing.

    • Strong communication skills for cross-department collaboration.

    • Ability to work independently and meet deadlines.



    Benefits

    • Competitive salary and performance-based bonuses.

    • Complimentary stay and F&B discounts.

    • Opportunities for training and career growth.

    • Work in a stylish and creative environment in the heart of Bangkok’s Old Town.

    วิธีสมัคร
    ส่ง Resume และ เงินเดือนที่คาดหวัง to:
    hr@thegravitiquehotel.com

     


    Skills

    Google Analytics 4
    SEO strategy development
    Google Ads
    SEO Copywriting

    Functions

    Sales
    Marketing

    Job Overview

    Job Type:

    เต็มเวลา


    Company

    The Gravitique Hotel Khaosan  logo

    The Gravitique Hotel Khaosan

    8 active jobs

    19 Thanon Tani, Talat Yot, Phra Nakhon

    “Welcome to The Gravitique Hotel Khaosan where every journey is drawn to Balance, Connection, and Discovery.”

    Industry:

    Hospitality, Tourism & Travel

    Ready to Apply?

    Submit your application now and take the next step in your career journey.

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