Responsibilities:

- Manage and develop marketing activities/ events, including product development, brand building, and marketing tools to support and generate sales

- Lead Generation:
Identify target groups and generate new customers through online channels.
Build, launch, optimize and maintain marketing activities across digital channels, including SEO, SEM, web management, Line OA, email marketing, social media and digital ads campaigns.

- Performance tracking:
Measure and report performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)

- Manage and monitor various social media channels.

- Other roles as assigned

Qualifications:

- Bachelor's Degree in any digital-related field, digital marketing certificate is a plus.

- Experience in Digital Marketing Management over 3 years.

- Experience in planning and implementing digital marketing strategies.

- Able to work independently and as part of a team.

- Has a strong passion for the education industry