The Portfolio Manager is responsible for managing web portfolio planning for all product lines through lifecycle management of existing products & services as well as creating and integrating new products
and product changes. The incumbent will also be responsible for managing execution of quarterly campaigns.
Mid-term (6-9 months) product portfolio planning management across product categories including deciding the pricing strategy.
Collaborating with AP & BU Teams to ensure effective portfolio readiness for TH based on market intelligence & on-ground competition portfolio analysis.
Ensuring portfolio certification readiness based on TH policy requirements (BIS etc.)
Work with relevant internal stakeholders to help to design market research projects to assess customer attitudes to the current product range and new product introductions
Use industry reports data to analyze TAM and identify growth opportunities
Align with segment team to design SMB product roadmap planning & new product launches
Work with merchandising and marketing team to execute promotional activities
Monitor/manage pricing comparison to ensure market competitiveness
Weekly sales analysis to help support decision making in sales & promotion focus
Communicate clearly with all stakeholders to execute 4P initiatives
4P integration
In-depth understanding & analysis of subscribed market Intelligence reports to shape an effective portfolio for TH.
Product championship, training and Sales Enablement to internal as well as external teams
Assist the product team to drive qualitative business health parameters such as Premium mix, Industry differentiator / first to market product offerings
Managing relationship with alliance partners for annual alignment and fund management.
Position Requirements:
Must Have: Bachelors degree in business/ marketing/ engineering