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    Marketing Strategy Manager (B2B Marketing)

    Full-Time
    Bangkok, Thailand
    Posted: November 26, 2024
    Position Details

    What you’ll do:

    • Develop and Implement Content Strategies: Create compelling content that engages B2B audiences, elevating brand awareness and reinforcing Agoda’s value across multiple business units.
    • Craft Engaging Content: Collaborate with design and writing teams to produce high quality content through editing, proofreading, developing editorial calendar, delegate tasks and ensure deadlines are met.
    • Lead and Inspire Teams: Manage a dynamic content strategy team with wide range of skills, providing mentorship and guidance, develop KPIs
    • Collaborate Across Departments: Work closely with senior stakeholders to align content strategies with business objectives, identifying strengths and opportunities within Agoda’s B2B offerings
    • Analyze and Optimize Content : Collaborate with analysts to monitor content effectiveness and optimize strategies leveraging data insights on all communication to ensure maximum impact.
    • Enhance Sales Materials and Strategy: Receive feedback and generate ideas to increase partner engagement


    What You’ll Need to Succeed:

    • Extensive Experience: A minimum of 5 years in content/ strategy/consultancy/product marketing or related roles. Experience in B2B marketing environment is a plus.
    • Strong Communication Skills: Exceptional writing and verbal communication abilities, with proficiency in creating impactful and visually appealing presentations.
    • Strategic Mindset: Proven experience in developing content that aligns with business objectives and enhances brand narrative.
    • Industry and product Knowledge: Familiarity with the tech and travel industry; experience in the online travel agency sector is a plus.
    • Data-Driven Approach: Strong analytical skills with the ability to leverage data to substantiate content strategies and value propositions
    • Leadership Capability: Experience in senior people management, with a track record of hiring, developing, and mentoring high-performing teams.



    Skills
    Strategic Communications Counsel
    Presentations
    Marketing Strategy
    Oral Communication
    Marketing analysis
    Content development

    Functions
    Marketing

    Job Overview

    Job Type:

    Full-Time


    Company

    Agoda logo

    Agoda

    168 active jobs

    Industry:

    Hospitality, Tourism & Travel

    Ready to Apply?

    Submit your application now and take the next step in your career journey.

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