ความรับผิดชอบ

• Manage all aspects of marketing campaign planning and execution with full-scale media plan (360 degrees)
• Translate business data into a marketing approach and ideate marketing campaign initiatives and creative strategies
• Plan and develop marketing campaigns and related activities based on strategic initiatives for increasing brand awareness, user engagement, number of active customers, sales, revenue, and other related KPIs
• Develop, execute, and analyze marketing campaigns to meet marketing goals, finding effective ways to improve performance
• Develop and implement relevant KOL plan that align with campaign goals and brand values to enhance visibility and credibility
• Oversee market trends and competitors for building long term and short-term marketing campaign strategies
• Research user needs and analyze for establishing humanized, entertaining, and creative activities

คุณสมบัติ

• Bachelor’s degree in marketing, communications, or related
• Minimum 3 years marketing experience in banking / financial industry / FMCG / Retail / Advertising Agency
• Experience in managing campaigns or projects management & budgets
• Result oriented and record of initiating projects & activities
• Understanding of marketing funnels, analytics, and marketing strategie to create & lead creative and fast-moving projects
• Ability to meet deadline, self-management skills and the ability to handle tasks with speed and accuracy 
• Has experience supervising team members and good team player, fast Learner, flexibility and service mindedness