E-Com Trade Channel Manager

Overview

For his/her group of customers, develop and execute a business plan that

• Lead E-Com Trade Strategies, breakdown in different sub-channels; Marketplace, Social Commerce, Online Supermarkets, and Delivery plus new emergings.
• Manage E-Com P&L mix through identifying Growth & D&A projection by sub-channels.
• Lead as a champion with Brand Marketing and Cross-functions in turning Consumer Brand Plan into Trade Plan among the aspects of Assortment, Listing, Distribution, Bundled Pricing, Placement on Apps, Visibilty Designs, Promotions, NPDs, and Event Activities.
• Lead data insights (full transactions) across tools of Marketplace Seller Center, TikTok Seller Center, Web-scraping Apps.
• Work closely with Group KAMs team to achieve Growth KPIs.
• Partner with Indochina Digital and Media capability team to ensure all teams deliver the KPIs.
• Supervise Graphics Design Assistant Manager.
• Perform E-Com group Forecasting with Supply Chain and Finance.
• Recruit new Apps / Platforms each year (15% Sales Contribution)
• Lead cross-channel programme; eGTM (GroNext) and Grab Traditional Trade Franchise.
• Develop Exclusive Giftsets and Bundles for E-Com, requiring products sourcing, vendors bidding, operational BOM (Bill of Materials) work and financial calculation.
• Work on Imports and Incubaiton lead; with DKSH for USA range and PepsiCo Incubations Team for Extra Range.

Responsibilities

• AOP Target; Sales, Growth, P&L, and Market Share
• New Apps / Platforms Sales Contribution
• Exclusive and Giftsets Sales Contribution
• Quality Measurement on Graphics work
• Timely production of Market Data Reports; Sales, Traffic, Basket Size, Converion, Competitors Movement and Market Share

Qualifications

• Master Degree in Business Administration or related fields
• 5-7 years of experience in Accounts and E-Commerce management with FMCG multinational companies in Sales function
• Leadership skills & Great communication skills
• Accountability and high level ownership
• Projects lead skill and experience
• Managing and coaching direct report
• High level of interpersonal skills
• Passed some of recognized Mindsets courses
• Strong Selling and Presentation skills in both English and Thai