Planning, executing, and scaling web user acquisition campaigns across Paid Social channels, with a focus on high-intent, converting traffic

Driving incremental growth through performance-focused campaign strategy and rapid experimentation

Collaborating with product, analytics, and creative teams to create effective landing pages and campaign assets

Generating insights from performance data and proactively identifying areas of opportunity

Staying up to date with industry trends, platform updates, and evolving privacy regulations

2+ years of performance marketing experience in user acquisition, preferably in high-growth environments

Expert-level experience managing campaigns in Social channels (Facebook Ads, TikTok Ads, Snapchat) 

Proven track record of optimizing campaigns for performance metrics such as ROAS, CPA, and LTV

Strong analytical skills, including advanced Excel or Google Sheets capabilities

Proficiency using tools like Looker Studio, Funnel.io, or similar BI platforms to analyze and present performance data

Comfortable using AI tools (e.g., ChatGPT, Claude, Google AI Studio) to boost campaign efficiency and ideation

Strong communication and project management skills, with the ability to work cross-functionally

Upper-intermediate or advanced proficiency in English

Market research and competitors analysis