Senior Influencer Marketing Executive (1-year contract)
LINE MAN Wongnai
Let's discuss
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Senior Influencer Marketing Executive (1-year contract)
LINE MAN Wongnai
Let's discuss
Job Description
Develop and execute strategic plans for influencer marketing campaigns, supporting the needs of the Influencer Marketing and Social Media teams.
Monitor the company’s and competitors' social share of voice (SOV), creating marketing strategies to maintain positive sentiment and drive SOV growth through key opinion leader (KOL) initiatives.
Identify, recruit, and collaborate with KOLs to support influencer campaigns and expand brand reach.
Stay updated on trends to create innovative and creative influencer marketing strategies.
Monitor influencer performance, collaborating closely to optimize KPIs.
Track influencer payments and manage all related documentation.
Evaluate and report on the performance of influencer marketing campaigns.
Ensure the smooth execution of campaigns by overseeing planning, execution, KOL relationship management, and reporting.
Collaborate with cross-functional teams (e.g., social media, marketing, design, production, business development) in a fast-paced environment to deliver campaign tasks efficiently.
Requirements
Bachelor’s degree in Business, Marketing, or a related field.
2-3 years of experience in Influencer Marketing or Social Media.
Strong understanding of social media performance metrics with attention to detail.
Excellent communication and interpersonal skills, open-minded, eager to learn, proactive, responsible, and diligent.
Established network with influencers, KOLs, talent groups, or clubs is a plus.
Proficient in Microsoft Office (Word, Excel, PowerPoint), Email, and Google Drive.
Data-driven and able to thrive in a fast-paced environment with tight deadlines.
Skills
Work Location
Bangkok
LINE MAN Wongnai
Company Country
Thailand
Working Hour
Monday - Friday
Industry
Consumer Goods, Retail & E-Commerce
Company Website
https://lmwn.com/
Company Address
Bangkok
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