Key accountabilities:

• Gain a comprehensive context for advertising strategies by analyzing a wide range of information in detail, including demographics, socioeconomics and the market for the client's brands and products.
• Liaise with account management team and clients to identify specific business problems and develop ideas.
• Demonstrate a deep understanding of insights, trends and data and how this can better improved clients’ business output
• Have a comprehensive understanding and able to hold discussions on business matters with clients.
• Take leadership of the key accounts and responsible in writing creative brief, research brief and other campaign development process.
• Analyzing and interpreting customer response and sales data to evaluate the effectiveness of the campaign.
• Act as an inspiring supporter to colleagues within the agency. Working closely with account management, social, creative and media team in delivering insightful and effective campaign.
• Lead presentation with client.

Qualifications:

• Bachelor’s degree or higher, preferably in Marketing, or Business Administration, or Economics with excellent academic background.
• Working experience 1-3 years in strategic planning, advertising, marketing or related field is a plus.
• Excellent in analysis, planning, presentation, and interpersonal communication skills.
• Strong time management skills
• Up to date on relevant marketing trends and innovation
• Works well individually and as a team player
• An inspiring storyteller
• Computer literacy in MS office: Word, Excel, PowerPoint, and Outlook
• Google Trends
• Social monitoring tool is a plus