The Day-to-day Activities

• Responsible for end-to-end social media plans and executions for key Grab services including OneGrab Branding), Transportation, GrabUnlimited and Payment in response to competitive trends and address business metrics. React fast to mid-campaign performance and optimize in between campaign activities.
• Connect and supervise agency and influencer for end-to-end amplification plan in order to support marketing and partnership campaigns and initiatives.
• Responsible for social media budget and optimize for the most cost efficiency.
• Work closely with marketing, key stakeholders and supporting functions (internal and external) to deliver high-quality work under timeline and budget given.

Qualifications

The must haves:

• At least 3 years of experience on social media, marketing, or marketing communication
• Education: Must possess at least a Bachelor’s degree preferably with a focus on Marketing, Economic, Business, Advertising, Communications, Public Relations and/or Business Administration
• Excellent knowledge and experience of social media platforms, social analytics and social listening tools together with a deep understanding of consumer insights, trends and media landscape
• Passion for developing intrinsically social media content
• A Logical person who also can think creatively
• Exceptional copywriting on social media and marketing communications
• Impeccable organization and collaboration skills while paying attention to detail
• Proactive and adaptable for a fast-paced business environment
• Relentlessly drives and seeks challenges: Willingness to drive growth and able to embrace and tackle challenges
• Good command in Thai and English: Fluency in spoken and written English i preferred
• Computer literacy, MS-office, and another instant program