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    Senior Associate, Marketing-Content Creator

    Hybrid
    , Thailand
    Posted: July 31, 2024
    Position Details

    Team And Role Introduction


    • Developing and executing a content strategy that aligns with our company goals.
    • Creating a comprehensive content calendar to collaborate with cross-functional teams and align marketing campaigns.
    • Monitoring and measuring the effectiveness and results of marketing campaigns and recommending ways to improve future content performance.
    • Creating and managing relationships with external content creators and influencers.
    • Working with the legal and compliance team to ensure the content complies with content governance guidelines and policies.


    Responsibilities


    • Owning the content strategy for social media and managing the entire content creation process from ideation to publication.
    • Identifying trends, content gaps, and target audience preferences.
    • Ensuring content creation for different platforms and distribution across multiple platforms and channels.
    • Developing and studying essential KPIs and metrics of content performance by working collaboratively with the data and analytics team.
    • Staying updated with the industry trends and algorithm changes affecting content and marketing directly or indirectly.


    Job Requirements


    Requirements/Qualifications(must have):


    • Good understanding of user behavior and user experience design.
    • Familiarity with social media marketing campaigns with minimum 5 years direct experience.
    • Understand social trend and develop content to align with company goal


    Requirements/Qualifications (good To Have)


    • Adobe programs e.g, IIustrator, Photoshop
    • Can speak English



    Skills
    Marketing campaign
    Content Strategy

    Functions
    Marketing

    Job Overview

    Job Type:

    Hybrid


    Company

    Lazada logo

    Lazada

    187 active jobs

    Industry:

    Consumer Goods, Retail & E-Commerce

    Ready to Apply?

    Submit your application now and take the next step in your career journey.

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