What You'll Be Doing

• Research and identify cultural trends that may impact a client’s business, through studies, online articles, social media, and moments in pop culture.
• Assist in a competitive audit and help identify white space opportunities in a particular industry.
• Brainstorm creative campaigns or possible taglines for an emerging F&B brand.
• Assist in building compelling presentations that help communicate key findings, insights, and recommendations.

What Is Required Of You

• 3rd or 4th Year student in Business Administration, Branding, Marketing, Communications, Journalism, or related field.
• Interest in learning and working on integrated communication accounts which could be earned media, PR, digital, creative, brand, paid, and research.
• A strong researcher, writer, and creative thinker.
• Familiarity with pop culture, influencers, news, and local landscape.
• Comfortable thinking conceptually and creatively; a willingness to share ideas openly.
• Enthusiastic and able to contribute at any given stage throughout the process; can pitch in wherever help is needed.
• Excellent organizational and time management skills.
• Bilingual or highly proficient in Thai and English.