As Customer Engagement Manager, you will design and execute innovative strategies to enhance healthcare professional (HCP) engagement in Vietnam. This role is central to ensuring Sanofi’s “Customer First” philosophy by mapping customer journeys, tailoring content and interactions, and ensuring meaningful engagement across multiple channels. You will act as the link between global strategies and local market needs, driving launch readiness, omni-channel execution, and cross-functional collaboration to improve customer satisfaction and loyalty.

At Sanofi, we’re committed to providing the next-gen healthcare that patients and customers need. It’s about harnessing data insights and leveraging AI responsibly to search deeper and solve sooner than ever before. Join our Vaccines team as Customer Engagement Manager and you can help make it happen.

Main Responsibilities

• Execute customer engagement strategies in line with global/MCO direction, ensuring alignment with local market needs.

• Develop customer personas and map journeys to personalize interactions and identify opportunities for value creation.

• Design and deliver omni-channel engagement plans, tailoring content and call plans by channel for impactful customer reach.

• Lead launch readiness activities with MCO Brand Managers, adapting global strategies to local execution and governance.

• Ensure “glocal” balance—adapting global engagement initiatives to fit local regulations and customer preferences.

• Collect and analyze customer insights to enhance satisfaction and loyalty, addressing pain points and improving touchpoints.

• Collaborate closely with sales, medical, regulatory, and cross-functional teams to ensure seamless customer experience.

• Champion Play-to-Win behaviors, digital transformation, and agile methodologies to drive continuous improvement.

About You

• Proven experience in customer engagement, ideally in the healthcare, pharmaceutical, or vaccines sector.

• Track record of developing and executing customer engagement strategies that improved satisfaction and loyalty.

• Exposure to digital transformation initiatives and use of AI/data analytics to enhance customer experience.

• Experience applying Agile methodologies (scrum, lean start-up, design thinking) in cross-functional projects.

• Strong understanding of HCP engagement, regulatory frameworks, and customer journey design.

• Bachelor’s degree in marketing, Business Administration, or related field.

• Fluent in English with strong communication and collaboration skills.

Skills & Competencies:

• Customer-centric mindset with strong adaptability and creativity.

• Ability to collaborate across diverse teams while leading with a “Customer First” approach.

• Proficiency with digital engagement tools and platforms.

• Hands-on, result-oriented, resilient, and able to thrive in a dynamic environment.

Why Choose Us?

• Bring the miracles of science to life alongside a supportive, future-focused team.

• Discover endless opportunities to grow your talent and drive your career, whether it’s through a promotion or lateral move, at home or internationally.

• Enjoy a thoughtful, well-crafted rewards package that recognizes your contribution and amplifies your impact.

• Take good care of yourself and your family, with a wide range of health and wellbeing benefits including high-quality healthcare, prevention and wellness programs and at least 14 weeks’ gender-neutral parental leave.