1. Proposition Development (50%)

• Provide compelling proposition conceptualization, idea validation.

• Lead design sprints with cross-functional teams to validate/re-design compelling product propositions (Including new products, product-integrated ecosystem, and product planning tool), as well as customer experience (including Learn & Buy, service and claim) for each proposition.

• Gather customers and distribution feedback on whether the proposition design, customer journey and agent selling journey deliver the intended experience.

• Prepare competitor analysis, identify key differentiators and develop product specifications.

• Facilitate the Group function approval process.

• Lead the MOF approval process with cross-functions to prepare required documents, answer any questions from regulators and ensure that MOF approval is obtained in time to meet product launch timeline.

• Collaborate closely with Proposition MKT to develop product brochures, leaflets, and other product communication related materials in a way that company products are well perceived by internal and external customers.

• Design planning tools and training materials to ensure success of proposition launch.

• Provide trainings to internal staffs such as Customer Office team.

2. Proposition Implementation & Go-to-market (30%)

• Oversee the entire process from development to implementation and launching of a proposition.

• Plan with Proposition Implementation to ensure systems are developed in timely manner for both Day 1 and Day 2 items.

• Play a major role in Product Implementation Committee with various departments to kick-off a proposition.

• Review all the user requirements from all the systems to ensure consistency with proposition specification.

• Plan proposition launching activities with relevant stakeholders such as promotion, ECM, roadshow, etc.

• Proactively follow-up with Distribution/Proposition Go-to-Market to monitor proposition post-launch performance, track proposition leading indicators and lagging indicators.

3. Strategic initiatives & Risk Management (20%)

• Play a major role in the preparation of monthly Proposition Development Committee and annual Strategic Proposition Planning exercise.

• Proactively identifies challenges and risks in product designs / product initiatives and proposes resolutions.

• Ensure all processes, reports are well written, accurate and meet deadline.

• Handle queries to AIA VN Product Management mailbox, crisis/complaint/incident handling.

JOB REQUIREMENTS:

• University Degree in a business-related discipline.

• At least 5(+) years working experience in product development for financial service industry, preferably life insurance.

• Good analytical skills – ability to work with numbers effectively and problem-solving skills

• Highly skilled in creative thinking, being able to execute thoughts into reality.

• Good organization and time/project management.

• Good writing and presentation skills.

• Good understanding of life insurance operational and technical areas (is an advantage).

• An excellent communicator, both verbally and in writing

• Innovative and willing to explore new things.

• Able to work well with a wide range of people from different parts of the business

• Able to manage different projects at the same time

• Energetic and passionate about their product specialty

• Able to work well under pressure

• Fluently in speaking and writing English and Vietnamese

• Bachelor's degree in Design, Human-Computer Interaction, or related field
• 2-5 years of experience in product design or UX/UI design
• Proficiency in design tools such as Figma, Sketch, or Adobe Creative Suite
• Strong portfolio demonstrating design thinking and user-centered design
• Experience with user research methodologies and usability testing
• Knowledge of HTML, CSS, and JavaScript is a plus

• Competitive salary and performance bonuses
• Comprehensive health insurance coverage
• Flexible working hours and remote work options
• Professional development opportunities and training budget
• Modern office environment with latest technology
• Team building activities and company events