Key Responsibilities:

• Develop BSP and strategies based on the analysis and research of market data, align with the product strategies/positioning.

• Execute the BSP in the correct direction through timely cross-functional collaboration and customer communication.
  
  

Marketing & Product Management

• Establish relationships with KEEs, Healthcare Professionals (HCPs) and relevant policy makers.

• Plan, allocate and implement BSP for all responsible products – current and new products.

• Conduct market research to understand market, competitors, and brand positioning.

• Contribute to field force training on product, product positioning and key messages.

• Attend regular sales meetings and joint calls.

• Keep cross-functional communication and collaboration including Medical, Market Access & Government Affairs, Commercial Excellence and other departments.
  
  

Financial Management

• Forecast, plan, allocate and manage budget to maximize resource allocation and ROI

• Patient-Focused Mindset & Others.

• Understand disease pathology, how it impacts the patient and where AstraZeneca’s products best fit during the treatment process.

• Identify patients ideally suited to AstraZeneca’s products through focused discussions on the customer's patient list with HCPs.

• Demonstrating knowledge and understanding of patients’ needs.

• Improving the patient experience and long-term value creation.

• Any other duties that may be assigned from time to time as required by the business.
  
  

Qualifications

• Bachelor’s Degree in Pharmacy or related field

• At least 5 years of pharmaceutical experience in primary care/specialty care will be an advantage.

• Experience in Oncology or specialty care portfolios.

• At least 3-5 years of marketing experience

• Experience managing complex projects.

• Excellent in communication, both English and Thai

• Proficient in English, Microsoft Word, Excel and PowerPoint.